Why Tesla Won't Succeed in India
Tesla CEO Elon Musk said that there is a lot of higher duties in India, because of this, the people of India will not want to afford Tesla.
Tesla, Inc. is an American electric vehicle and clean energy company based in Palo Alto, California. Tesla's current products include electric cars, grid-scale battery energy storage, solar panels and solar roof tiles, as well as other related products and services. And it's the most successful company in the world.
When the 2016 Tesla started taking bookings for the model 3 in India, the Indians thought better days were ahead. After 4 years, in that time Tesla has made another 4 new model auto mobiles, there is no trace of Tesla Model 3 in India. india 5th largest automobile market, then why it is not a Tesla dealer. What are the roadblocks due to which Tesla might not be successful in India, so today we will discuss this topic in detail.
1. High Duties (Tax)
If we talk about Tesla, then Tesla's cheapest car model 3 is 28-40 Lakhs in India, But after levying India government tax on it, its price becomes about 60 Lakh rupees. this becomes very expensive for Indian.
The Indian government has increased the tax on import EV vehicles from 20% to 40% from April 2020. Government says EV vehicles should be manufactured in India and we are taxing imported vehicles. But Tesla says that they will first make vehicles in foreign countries and after understanding the demand of the vehicle in India, they will set up a factory.
2. Low Per Capita Income
Every person's annual income in India is less than 6 lakhs and Tesla's cheapest car is 60 lakhs so that's why, Indians will never want to buy a Tesla car by paying 5 times their income.
The cheapest EV Car in India is 13 lakhs and it does not sell that much, so it shows that the per Capita income in India is very low (5.46 lakh)in the term of buying electric car. if compare with china, then their Capita income is 13 lakh's and US per Capita income is 45 lakh.
3. Failing Autopilot Mode
In Tesla the Autopilot mode is such an artificial intelligence that the car does not need any humans to drive. But behind this, the sensor has a very important role, the sensor controls the car by understanding the line of the road.
Tesla's auto pilot mode is very difficult to work due to bad roads in India. As in the development country of India such as Mumbai, the road is good in places like Delhi. So Tesla's Auto Pilot Mode might rely on them a little too much in this case.
4. lack of charging Infrastructure
There are two ways of charging Tesla advance, one is super charging station which is installed by Tesla every 200 mills area. In 2016, Tesla also announced plans to deploy a nationwide network of Superchargers in India. No deployments as of 2020, This could be big factor in Tesla's failure in India. Although the range in Model 3 is 300 to 400 kilometres, but if the customer has to go somewhere far like 600 kilometre long trips, then he has to face a lot of trouble, So for this Tesla will have to build the charging infrastructure so that it will be easier for the customer to charge without any hassle.
I hope that in today's topic, you must have come to know some important things about Tesla not being successful in India.
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